Here are 17 unique dental care business websites run by independent dentists, doctors of dental surgery (DDS), and doctors of dental medicine (DMD).
I'll share some tips on best practices and what makes a good dentist website.
Note that most of these websites are built using affordable website builder tools such as Squarespace, Shopify, Webflow, and others. I've labeled each of them right above the description.
If you need more detail, I've written an in-depth article comparing all the pros and cons between website builders like Squarespace, Wix, Weebly, and Wordpress.
Our first dentist website example is a single doctor's dental office that provides general dentistry, hygiene, oral surgery, and a few cosmetic treatments.
Durdental's website is originally written in German but offers the option to have the site translated into English. The transition is smooth, and the translated page is easily readable with proper grammar and structure.
The website design is clear and straightforward, with soothing blue color embellishment. You can scroll through the topics from the home page to get general information or click on the tabs to go directly to your interest.
Each section has a brief explanation written very clearly and concisely. This makes it easy for the customer to understand what they are offering.
The Tend dental company has a chain of mainly east coast offices. They offer basic dentistry, emergency, and cosmetic services.
This website opens with a pop-up window offering $100 off whitening after your first dental exam for new members. You must enter your email to claim your offer, which will grow their database.
The page is bold, with simple descriptions for each header and an easy "book" button and "login" at the top of each relevant page. A top band also states, "Dentists recommend 2 exams per year. Book your exam today." with a click-through to the appointment page.
The website feels modern and aimed toward the young professional crowd, with a diverse team of employees.
The site has two non-standard tabs at the top:
They also allow the user to ask for information about insurance coverage and state prices charged if the treatment is not covered by insurance.
Bison dental is a family-owned general family dental office. Bison Dental offers family dentistry and encourages dentist visits from the age of first molars.
The website is subdued with a black-and-white theme that goes well with the brand.
They are proud non-participating insurance providers giving customized service that is best for the patient as determined by the dentist and patient rather than an insurance company. This will appeal to many discouraged by insurance companies and those who do not have dental insurance.
This is a blog site for dental students. It aims to guide students with blogs about issues they may have in their dentistry practice and at school.
The home page gives limited information with two options: "Learn here" for information about the site or "subscribe" to the mailing list.
The "Our Story" page talks about how they want to offer guidance and support through dental school. The "Blog" page has various posts regarding dentistry and dental school.
They also offer other social media connections.
Another dentist website example is this site that has a professional feel featuring North Beach Dental Care office. The practice claims to prioritize personalized service and is involved in the community. In addition to dental hygiene, they also offer botox services.
The large picture of their friendly-looking staff is welcoming when you first go to their home page.
Much information is given on the site, giving you a substantial idea of the service staff, the office environment, state-of-the-art technology, and video and written testimonies.
There is also a link to a sister office on the bottom of the home page and a video from that office that showcases the dentist and his patients.
This small hometown dentist’s office has a very basic website that gives clients all the essential information.
Written testimonials speak about patients’ experiences with long-term care throughout generations and the staff's kindness.
The "Our Team" page has nice staff pictures which link to some bios. This feels friendly and welcoming.
Dr. Collins' dental site features plenty of images she personally took from her office. While the site is simple, she provides a comprehensive overview of her background, services she offers, and specialties.
If you live in Brisbane, it's easy to contact her via several mediums such as Instagram, Facebook, office contact number.
Dr. Rachael runs three offices in London, Zurich, and Bath. Her background and focus are on aligner systems, particularly Invisalign®, and her treatment planning consultation company.
The website highlights her clients and consulting services.
There are English and German contacts listed for her international clientele.
Terrence Jakubanis' site is simple yet professional for a small dental practice . He specializes in providing preventative, cosmetic, and restorative dental care.
He has a dedicated new patient page gives good detailed information and the opportunity to fill out paperwork before the first appointment.
The site also has a comprehensive FAQ page that answers many common questions clients have.
The home page of Dr. Christopher's dental office website has a soft landing with limited text about the dentist, emphasizing his friendly and professional manner.
There is no call to action "schedule" button available, but a phone number and address are easily seen at the top of each page.
A tab specific to "Dentistry for Kids" gives helpful information to prepare for your child's visit. His service page also provides extensive information on all procedures and services offered.
There is a request for reviews to be posted on either Facebook or Yelp, through icons on each page, and specifically on the "Review" tab.
This dental office practices general family dentistry and has some oral surgery capability. They also offer same-day emergency appointments.
The webpage for this dental practice has a bar at the top stating they are taking new patients, which can be closed once read. This immediately lets new clients know they can continue exploring the site.
Beyond the basics, there is a focus on state-of-the-art equipment with limited extraneous information. In addition, one page points out that they treat members of the family of all ages.
The pictures are large, bright, and fit well for a dental office webpage. The text is minimal throughout the site.
Soul Dental was started by Dr. Yuliya Alterman and Dr. Alexandra Yungelson, who both met at the NYU College of Dentistry.
The site has an interesting feature for booking clients.
They've used a scheduling tool to pre-qualify potential clients by asking them questions like the type of appointment (e.g., cleaning, braces, whitening, etc.) they want and their availability. Pretty smart!
A nice casual picture of the staff greets you on the home package of this small holistic family dentistry office. They offer mercury-free, cosmetic, and acupuncture dental services.
Much focus is on health and environmentally conscious services and office space, which will greatly appeal to a niche crowd.
There is mention of the website being powered by a small innovative company called Digital Sauna, which enhances its small business appeal.
The CU Smile dental office website opens with a Covid protocol update. A little further down the home page is a note about six-month free financing with low A.P.R. financing available as well. This will immediately draw in those without insurance or inadequate dental insurance.
The home page also features services, reviews, and accolades. This dental office focuses on access to comprehensive dental care, explicitly naming those who have hesitation in going to the dentist, special needs children, geriatric, and low-income patients. This sets the tone for a very inclusive office environment.
They dedicate a page for reviews and also one for the latest specials.
The call to action is the rare "Text for appointment" button.
The Newark Orthodontic Center brings attention to their "board-certified" orthodontist. In addition, it provides a pictorial to illustrate this benefit compared to a non-board certified orthodontist.
There is an immediate pop-up button with "6 Spots left this week!" schedule consultation button on all pages. This can stir clients into immediate action.
This is the only site with a virtual assistant chat option on all pages. In addition, there are lots of big, bold pictures and graphics that give it an active feel.
This is a website for the New Dentist Symposium – an affiliate of the Seattle Study Club program started by Seattle dentist Dr. MaryJane Hanlon at Tufts University School of Dental Medicine. It was created to keep dental school students engaged by forwarding free classes during the pandemic.
This site has a different feel with a darker tone of pictures and black background on the logo. It provides an overview of the organization, a listing of events, a contact page, and serves as a portal for membership.
This is a clean-looking website for a general and family dental office. It opens with rotating pictures that can be clicked for more information about Covid procedures and services.
You wouldn't need to click through beyond the home page unless you require specific information. The home page will give you all the essential information you need to make an appointment.
This office has a unique in-house insurance plan for those with no insurance.
They are also the only site with a Q.R. code that patients can use to post reviews and positive feedback.