By David Nge | Last Updated: October 27, 2026
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Most "free" website builders aren't actually free if you want to use your own custom domain.
Wix, for example, has a free plan but will cost you $17/month to connect a domain you own. Similarly, Webflow lets you build a free site under their webflow.io subdomain but adding a custom domain will set you back $15/month.
I went through over 30 website builders' free plan. These are the ones that actually let you use your custom domain for at no cost.
| # | Platform | Best For | Allow Custom Domain for Free | Branding on Free Plan | Biggest Catch |
|---|---|---|---|---|---|
| 1 | HubSpot | Small business sites | ✅ Yes | Yes | 30-page limit |
| 2 | Google Sites | Simple informational sites | ✅ Yes | No | no blog or store |
| 3 | Systeme.io | Sales funnels + courses | ✅ Yes | Yes | 3 funnels and 2,000 contacts; can't export your site |
| 4 | Kit | Newsletter creators | ✅ Yes | Yes | Landing pages only, not a full website |
| 5 | GetResponse | Email marketing + website | ✅ Yes | Yes | Basic features; GetResponse branding |
| 6 | Fourthwall | Creator merch stores | ✅ Yes | Yes | 50-product cap; 5% fee on digital products |
| 7 | Blogger | Basic blogging | ✅ Yes | No | Dated themes; blogging only |
| 8 | WordPress | Full control over your site | ✅ Yes | No | Needs paid hosting; you manage the site yourself |
| 9 | GitHub Pages | Personal and portfolio projects | ✅ Yes | No | Terms ban business and ecommerce sites |
Let's take a closer look at each of these website builders.

Hubspot's free marketing plan includes a website builder, email automation, team inbox, and a host of other tools you can use to power your business.
You get up to 30 website pages, a drag-and-drop editor, blog functionality, an AI content assistant, and a built-in CRM that tracks your visitors.
The free plan let's you connect your site to a custom domain you own with SSL included.

For a deeper look at the editor and setup process, see my review on the HubSpot AI website builder review and step-by-step tutorial.
In my opinion, Hubspot's free plan offers the most value, especially if you're a small business that needs a marketing site :
See what else is included Hubspot's free marketing plan
Hubspot offers a lot of free value, but the free plan does come with limitations:
Small business owners who need a marketing site should take advantage of HubSpot's free website and marketing tools.

This may come as a surprise, but creating a Google Site is as simple as making a Google slide.
It’s 100% free — there isn’t a paid plan, and there’s no plugin to purchase. Google Sites is essentially free website hosting with custom domain support baked in, so you can connect your own domain at no cost.
Part of Google Site’s appeal is that they’ve simplified the website design process as much as possible.
For example, instead of limitless customization, there are only a handful of layouts to use.
And there are only a few page elements for you to add to the site — Image, text, button, table of content, and image carousel.
Every element you add snaps and align neatly like a lego piece.

By placing these limitations, Google ensures your website will work on all screens and devices regardless of how you build it.
Once you’re done, just hit publish, and you have a fully functional website with a link to share with anyone.
Google Site is great for students or businesses who need a simple informational site (hours, location, team bios, contact form) and wants zero monthly cost.
You don’t mind a basic-looking website as long as you get a site with a custom domain and displays all the information you need.

Kit (previously ConvertKit) is an email marketing platform that happens to include landing pages that support custom domains on the free plan.
Their indispensable free landing page builder helps online creators capture leads and interests for their expertise.

You can create all sorts of landing pages with Kit, including but not limited to:
and more...

When you sign up for Kit on their free Newsletter plan, you also get to:
The free newsletter plan (with 10,000 free subscribers) is the most generous in the industry.
Kit is great for anyone who needs a landing page on their own domain to grow an email list.

GetResponse was one of the pioneers in email marketing for small businesses back in the early 2000s, but they've had multiple rebrands and expansions ever since.
Their latest product release includes a website builder that allows you to connect to a custom domain on the free plan. You get access to about 100+ templates and a drag-and-drop editor, plus email marketing tools.

GetResponse is good for small businesses that just need a simple branded website or landing page that collect leads.
The website builder is simple enough for beginners to set up, and you get to set up an email list leveraging GetResponse's existing email marketing tools.
Learn more about GetResponse's free website builder

Systeme.io free plan gives you free site with sales funnels, email marketing, blog, online courses, and membership sites, all with custom domain support.
Their website builder that allows you to design a site with their drag-and-drop builder and pre-designed templates.
And yes, Systeme.io also offers the ability to connect a custom domain on their free plan.

Systeme is great for course creators, coaches, and digital product sellers who want funnels + email + course hosting on one free platform.
Just be mindful that you will eventually need to upgrade once you hit the 2000 subscribers/customers cap.

Fourthwall was made for artists, YouTubers, and influencers who want to sell merch without dealing with manufacturing and shipping.
You just pick a product from their catalog (they offer things like T-shirts, mugs, tumblers, and more), add your design, and start selling or promoting.
Fourthwall handles all the logistics, so you don’t have to worry about getting the products to your customers.
MKBHD is a great example of someone using Fourthwall to sell merch.
While it’s perfect for influencers, anyone can sign up, and it’s free.
One cool feature is that you can set up a store with your own custom domain at no cost.

You can even sell your own digital or physical products if that’s more your style.
What makes Fourthwall easy to use? For starters, it’s free, and it comes with:
As great as Fourthwall is, it does have some limitations compared to a big eCommerce platform like Shopify.
For one, Shopify has an entire ecosystem with an app store, along with access to thousands of designers and developers who build custom themes and tools specifically designed to boost your revenue.
Fourthwall, on the other hand, doesn’t currently offer:
The bottom line is that if eCommerce isn’t your main focus and you’d rather put your energy into your creative work, Fourthwall is a great fit—it lets you sell without managing logistics and support.
But if you’re looking to run a larger, optimized eCommerce business, Shopify might be a better option in the long run.

Blogger.com is Google’s original blogging platform, launched in 1999 and later acquired by Google in 2003.
And just like other Google product, Blogger is completely free to use. No paid plans, no hosting fee, and no storage limits you need to worry about upfront.
Setting up a blog on Blogger is straightforward:
blogspot.com subdomain. Alternatively you can connect your own custom domain.Despite its age (and declining popularity), Blogger is still actively maintained and has a few things going for them
It les you connect a custom domain for free and you can rely on Google-hosted infrastructure so your blog remain fast, reliable, and secure. Unlike other paid blogging platforms, there's no traffic limits or hosting fees.
That said here are a few Blogger shortcomings to note:
If your goal is simple blogging with zero cost. Blogger gets the job done.
Blogger is best if:

If you're comfortable writing HTML/CSS (or using a static site generator like Hugo or Jekyll), GitHub Pages offers free hosting with custom domain support and no branding.
You create a repository on GitHub, push your site files (HTML, CSS, JavaScript), and GitHub serves them as a live website.
You can either write raw HTML or use a static site generator like Jekyll (which GitHub builds automatically) or Hugo (which you build locally and push the output).
If all this sounds too technical, Github provides a step-by-step documentation to set it up, which I fully recommend.
If you know basic HTML/CSS or are willing to learn a static site generator, it's the recommended free route to host your site.
Github pages is mostly for developers and technical users who want to host their own site. But I would recommend it to anyone (who's willing to learn it) to host their site given the flexibility, control, and cost.

Wordpress (the .org version) isn’t a website builder per se, but it is one of the most popular platforms for building a website.
To set up a Wordpress site, you have to buy a custom domain and dedicated web hosting.
And since Wordpress is free, you only have to purchase web hosting, which is much more cost effective, making it the preferred choice for many web developers.

Also read: Wordpress vs Squarespace vs Wix vs Weebly
Find the tools that best fits what you're building.
Hubspot's free plan lets you do it all — A multi-page website, lead generation, CRM, live chat, email marketing, ads retargeting, and more.
Fourthwall's Free plan covers up to 50 products with print-on-demand built in. Digital products carry a 5% fee.
Systeme's free plan includes 1 custom domain, 2,000 contacts, 3 sales funnels and 1 course.
Kit lets you send up to 10,000 subscribers for free, and you can sell digital products on the free plan (3.5% + 30¢ per sale).
Google Sites. All you need is a Google account.
Blogger if you want zero setup. WordPress if you want custom WordPress themes and plugins.
If you (or if you use AI to) write custom html, css, and javascript for your website. Use Github Pages.
The process is similar across most platforms:
For a full step-by-step walkthrough with screenshots, see my guide on how to create a free website with a custom domain.
You'll need to buy your domain separately since no free builder includes one. A .com domain costs about $9-10/year from a good registrar.
Here are the most recommended options:
Avoid registrars like GoDaddy that advertise $1.99 first-year pricing but charge $20+ on renewal.
The registrars above charge roughly the same price every year.
For more details on choosing a registrar, I have a guide on where to buy a cheap domain name.
You can get a free custom domain from DigitalPlat and Github (if you're a student) and connect it to one of the website builders that allow you to add a custom domain for free.
But note that these domains come with limitations.
Your best options are FourthWall (physical merch and digital products for creators) and Systeme.io (digital products and courses).
Both support custom domains and free ecommerce.
For a general-purpose online store with inventory management, shipping options, and payment processing, you'll need a paid plan.
More details here: Best eCommerce platforms for small businesses
HubSpot is the only builder that offers both AI-powered design features and custom domain support on its free plan. Its AI content assistant can generate page copy and suggest layouts.
Other AI builders like Framer, Wix ADI, and Hostinger's AI builder all require paid plans for custom domains. For a deeper comparison, check out this article on free AI website builders.
No. Wix's free plan gives you a URL like username.wixsite.com/sitename. Connecting your own domain requires at minimum the Light plan at ~$17/mo.