Top 8 Free website builders that allow custom domain

By David NgeLast Updated: April 18, 2023

Today I’m going to show you seven website builders so that you can build a free website with your own custom domain (also free).

Usually, custom domain is a premium feature.

For example, Wix, Squarespace, and Weebly allow you to build a website for free but to connect to a custom domain, you have to upgrade to the premium plan, where you have to pay upwards of $5/month.

Otherwise, these website builders will place your site under their subdomain and indirectly advertise their brand.

For example:

Luckily, there are generous website builders that will allow you to add a custom domain for free.

Whether you’re creating an eCommerce store, a personal website, a business marketing website, a portfolio, or even a blog. I’m going to show you the best free website builders to build these sites.

7 free website builders to create a website with your own domain

1. ConvertKit

ConvertKit Free Landing Page Builder
ConvertKit Free Landing Page Builder

ConvertKit is an email marketing platform that has grown much more since its inception in 2013.

Their mission now is to become THE marketing platform for online creators and to help them grow and monetize their audience.

To do that, they've launched an indispensable free landing page builder to help online creators capture leads and interests for their expertise.

And yes, their landing page builder allows you to add a custom domain name for free!

You can create all sorts of landing pages with ConvertKit, such as a newsletter sign up page, webinar sign up page, waitlist for your product launch, ebook landing page, personal profile page, product sales page, and more.

ConvertKit landing page templates
ConvertKit landing page templates

That's not all. When you sign up for Convertkit on their free plan, you also get to:

And more!

It's a pretty sweet deal if you ask me. However, there are a few things you should be aware of before you sign up for a free ConverKit account:

All-in-all, ConvertKit offers a ton of value upfront. You can get started on your site easily and free of charge too. More importantly, you can start building a branded site early on with a custom domain name on a free ConvertKit account.

Just be mindful of the cost adding up as you grow your subscriber count. But if you're monetizing your audience (what ConverKit is intended for) it should more than pay itself in the long run.


Freewebstore home page
Freewebstore home page

Freewebstore is one of those underrated online store builders that most people have never heard of, until now :)

After messing around with the store builder and building a free web store on my own, I conclude that it's actually pretty decent for anyone who wants a fuss-free and cost-free way to start up their eCommerce business.

I reckon it'll be great for students, mom-and-pop, and even some independent businesses because the onboarding experience is very beginner friendly (with a chatbot guiding you no less) and they highlight each step you need to take to launch your store.

Freewebstore dashboard
Freewebstore dashboard

That aside, here are the main benefits of Freewebstore:

What you need to know before using FreeWebstore

Freewebstore review verdict

All things considered, it's a good online store builder that offers a ton of great value for free.

Sure, you won't be able to customize your site as much, but their templates are actually good.

Here are some eCommerce store examples built using Freewebstore: Cumbria Zoo, Designer Posh Watches for your reference.

You can sign up for Freewebstore for free here.

3. Shift4shop

Shift4Shop Home Page
Shift4Shop Home Page

Shift4Shop is a complete and robust eCommerce platform known for providing outstanding technical support 24/7/365.

Their best offer?

A complete eCommerce solution to build your online store for free! The catch is that you have to reside in the US.

If you’re not from the US, then, unfortunately, Shift4Shop isn’t that great of a deal for you.

Otherwise, you get to use all of Shift4Shop’s premium features for free. Included but not limited to:

Shift4Shop's generous policy will help you renew your custom domain for free, or you can connect to your existing custom domain.
Shift4Shop's generous policy will help you renew your custom domain for free, or you can connect to your existing custom domain.

Since Shift4Shop is such a versatile eCommerce platform, you can build all kinds of stores, whether it’s selling subscriptions, print-on-demand products, hardware, brand merchandise, event tickets, or even a dropshipping store.

The downsides of Shift4Shop

Unlimited Free plan for US customers only — If you live outside of the US, unfortunately, you have to pay upwards of $29/month to get access to all the advanced features.

Powered by Shift4Shop — You get to use all of Shift4shop's premium features for free, but the catch is they'll place a "Powered by Shift4Shop" branding at the footer of your site. You can remove this by paying a monthly fee (starting $29/month).

Compare other free and affordable online store builder alternatives.

Basic theme design — Shift4Shop has over 100 free online store themes, but most of them look slightly dated (you can check them out yourself). But, they give you full access to all the files that make up your theme, so you're free to edit it if you have coding knowledge or you can hire someone to do it for you.

Shift4Shop Verdict

Building a free online store on Shift4Shop is as good as it gets, assuming you live in the US. You get all the advanced features other platforms charge hundreds of dollars per month for free on Shift4Shop.

What’s more? They’ll even migrate your current eCommerce website to Shift4Shop free of charge.

4. Branchbob

Branchbob Home Page
Branchbob Home Page

Branchbob is a versatile eCommerce platform that comes with a generous free plan. One that allows you to use a custom domain for your online store!

Usually, adding a custom domain is an advanced feature reserved only on paid plans.

However, Branchbob is one of the few eCommerce platforms that allow you to add a custom domain for free while also gives you access to other advanced features, such as:

Branchbob features
Branchbob features

What’s great about Branchbob is that you can build a complete online store free of charge and without restrictions.

You’ll be able to set up unlimited products to sell, accept payments via popular payment methods (Paypal, Stripe, or invoice), add support for various currencies, languages, and yes, you can add a custom domain to your store.

Note: You won’t be able to purchase a custom domain via Branchbob. Instead, you have to get the custom domain through a third-party domain name registrar (e.g., Namecheap, GoDaddy) and redirect it to Branchbob.

If all that sounds too technical for you, luckily, BranchBob has a step-by-step guide to show you how to add a custom domain to your store.

It also helps that Branchbob has a friendly and responsive customer support team. Based on my experience, you can expect a same-day reply to any questions you have about the platform.

Branchbob limitations

Basic theme design — Don’t expect premium storefront design, and the options to customize are limited unless you feel confident about editing some code. Although, Branchbob intends to release premium themes you can purchase in the future.

Limited third-party apps — Sadly, there are very few integrations available to help extend your store. Fortunately, existing Branchbob features allow you to run a fully functional (and scalable) eCommerce store for free.

Branchbob branding — Branchbob includes their brand logo in your site footer.

5. Ucraft

Ucraft home page
Ucraft home page

UPDATE: Ucraft no longer allows you to connect a custom domain on their free plan, but it is still a great free website builder plus, they have just updated their template library, and they all look sleek!

Ucraft is an excellent web design tool for anyone who doesn't have a lot of experience and wants an easy drag-and-drop website builder for their website.

While there are many features to learn, it’s a pretty intuitive experience even for those who aren’t tech-savvy. Their interface is full of explanations for every single button and function.

The free version has enough features to make a cool personal website. Best of all, Ucraft is one of the few website builders that let you connect your domain to your site for free!

Other Ucraft benefits on their free plan:

Ucraft is also known to provide great customer service, even if you’re on a free plan.

If you plan to add a custom domain to your site, which can be relatively complex for a beginner, there’s a step-by-step video guide to show you how to do that.

And if you get stuck, there is a chat button to offer help whenever you need it.

Note: If you decide to sign up for a free Ucraft account, make sure you click on the “Get Started” link on the Free plan. The default Get Started link signs you up for a 14 days trial for the Pro plan, which you need to pay to keep the website online after the trial ends.

Ucraft free plan limitations

While you’re on the Ucraft free plan, there are a few limitations you need to know.

Ucraft branding — Ucraft will add a watermark “This website is created with Ucraft” at the bottom of your site.

Limited customization — You won’t be able to set custom fonts, customize sign up forms, and use advanced layouts for your site.

No eCommerce —  eCommerce features are only reserved for paid plans (starting $10/month).

Limited SEO features — You won’t be able to customize titles and descriptions for SEO.

6. Big Cartel

BigCartel Home Page
BigCartel Home Page

Don’t be intimidated by the name. Big Cartel is a beginner-friendly eCommerce platform for makers, artists, and creative professionals to set up a simple store and sell their products.

Big Cartel is inexpensive compared to alternatives like Shopify and BigCommerce. Its free plan, in particular, allows you to create an online store with a custom domain.

It also gives you various ways to set up a store with a few clicks, and you can set up different variations of products to sell.

Design wise, you can tell by their website templates. They’re unique, full of personality, and the layout is designed to highlight the artist’s creative work.

Each built-in theme has its own available set of customization options. It’s easy to upload a header, logo, or background image, add a slideshow, adjust color and font settings, and make other adjustments to your theme layout - no coding required.

Here are some great examples of Big Cartel stores:

BigCartel theme examples
BigCartel theme examples

Click here for more examples of BigCartel themes

Note: You’re only allowed to sell up to 5 products on the Big Cartel’s free plan. It comes with free themes, real-time stats for your orders, custom domain, shipment tracking, discount & promo code, and auto-calzculated sales tax.

Despite the limitation, Big Cartel’s platinum plan ($10/month) is worth signing up for If you decided to upgrade. You can sell up to 50 products plus time-saving features such as inventory tracking, bulk editing, and advanced store customization.

Disadvantages of Big Cartel

Lacks integration — Big Cartel doesn't offer many integrations. So you will find yourself spending time copy-pasting info from your shipping service, social media pages, etc.

Lacks cross-channel selling — Big Cartel also lacks direct integration with other sales channels like Instagram, Facebook, Pinterest, etc. So there’s going to more work involved if you want to set this up.

Summary for Big Cartel

If you need a simple online store to sell your work (physical, digital products, and services), Big Cartel is a great inexpensive platform for it. But if you need a large, multifunctional online store, you won’t find enough Big Cartel features to support your business.

7. Wordpress

Wordpress admin dashboard
Wordpress admin dashboard

Wordpress isn’t a website builder per se, but it is one of the most popular platforms for building a website.

To set up a Wordpress site, you have to get a custom domain and dedicated web hosting.

And since Wordpress is free, it is often the preferred choice for many web developers.


Wordpress features
Wordpress features


Also read: Wordpress vs Squarespace vs Wix vs Weebly

8. Google sites

Create new Google Site
Create new Google Site

This may come as a surprise, but creating a Google Site is as simple as making a Google slide.

It’s 100% free — there isn’t a paid plan, and there’s no plugin to purchase — you’re also allowed to add a custom domain for free to your site.

Part of Google Site’s appeal is that they’ve simplified the website design process as much as possible.

For example, instead of limitless customization, there are only a handful of layouts to use.

And there are only a few page elements for you to add to the site — Image, text, button, table of content, and image carousel.

Every element you add snaps and align neatly like a lego piece.

Google Site user interface
Google Site user interface

By placing these limitations, Google ensures your website will work on all screens and devices regardless of how you build it.

Once you’re done, just hit publish, and you have a fully functional website with a link to share with anyone.

Other notable features that Google Site offers.

Google Sites limitation

Google Sites summary

Google Site is great if you need to set up a free, simple, and practical website with a custom domain as fast as possible.

Design and customization are not a priority for you. You don’t mind a basic-looking website as long as it works and displays all the information you need.

So which website builder should you choose?

If you’re creating an eCommerce store, go with BranchBob or Shift4Shop. They’re both free and come with robust features for you to sell online for free. Although, if you reside in the US, Shift4Shop has a slight advantage as they have more advanced features built-in.

If you just need a beginner-friendly website builder to build a simple website for your business or personal site, then ConvertKit, BigCartel, Ucraft, and Google Site are great.

But if you need maximum customizability, advanced plugins, and blogging features, Wordpress is undoubtedly the best tool for it.

Frequently Asked Questions

How do I create a free website with my own domain?

Website builders such as Shift4Shop, BranchBob, and ConvertKit allow you to create a free website with your own domain.

These particular Youtube tutorials teach you how to set them up:

Can I get a free custom domain?

You can get a free custom domain from FreeNom and Github (if you're a student) and connect it to one of the website builders that allow you to add a custom domain for free, such as Shift4Shop, ConvertKit, Google Sites, and Wordpress.

What's the best free website builder?

After dozens of reviews, in my opinion, the best free website builder for an online store are Shift4Shop and Branchbob since they offer the most features for free.

If you want to create a personal website, then the best free website builder is Wix, Weebly, and Ucraft as they have a flexible web editor with well designed templates.

If you want to create a free landing page, then the recommended website builder is ConvertKit. They have tons of pre-made, well-designed landing page templates that you can use to quickly kickstart your project or business.

David Nge

David is the founder of and started making websites for businesses back in 2014. He's a keen learner and wants to share his journey and knowledge with other business owners and freelancers. He launched in 2021 to make website building more approachable and scalable for businesses.

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